One component of a successful digital marketing strategy is your social media presence.
If you need numbers to prove the value of social media marketing, you’ve come to the right place. There are now 4.55 billion active social media users globally, but that number is 9.9% higher than last year.
That means 400 million new people have signed up for at least one social media account within the last year.
Worldwide, the top social networks are Facebook, YouTube, WhatsApp, and Instagram.
Continue reading to discover more reasons your business needs social media marketing.