Ford seeks smartphone-based safety tech to alert drivers of nearby pedestrians

Ford seeks smartphone-based safety tech to alert drivers of nearby pedestrians

Ford Motor Company and a slew of tech partners are working to develop a smartphone application that will alert drivers of pedestrians, bicyclists, and other potential collision risks, even when they’re not in the driver’s view. The smartphone-based communication technology will work with Bluetooth Low Energy (BLE) messaging. The application will run on pedestrians’ or…

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