There’s a balancing act when producing an affordable smartphone that’s hard to accomplish. Buyers are more educated than ever, so hitting the sweet spot by choosing the right compromises is becoming increasingly more challenging. But, with careful planning, it’s possible. There are choices that need to be made, but if done correctly, a company can execute something reliable, beautiful, and at a reasonable price. Google and Samsung walk the tightrope with the Pixel 6a and Galaxy S21, but can they produce handsets that check all the boxes and still provide a premium experience?
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