Why You Need Video Advertising in Your Digital Marketing Plan
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Whether you fully realize it or not, video plays a huge role in our daily lives. Social media feeds are full of videos shared by friends and family, notable brands post videos showcasing new products, and targeted ads even show up as we stream our favorite shows. Everywhere you look, video is an integral part of the user experience.
Video is dynamic and entertaining, which makes it more compelling to watch and share with others. A 2020 study found that people not only share video more often than other forms of content, but over 80% of people make