Google’s digital marketing course offers bad SEO advice

That uproar you hear? It’s SEOs calling out Google today. 

Google’s new Digital Marketing & E-commerce certification course, which was announced May 2, includes cringe-worthy SEO advice so shockingly bad that one of Google’s search advocates – Danny Sullivan – is disavowing it.

What happened. It all started with a tweet from international SEO consultant Gianluca Fiorelli. In it, he shared this screenshot of a slide discussing how to avoid keyword stuffing:

This is Google’s official advice from the course:

  • Write more than 300 words on your webpage.
    • Your webpage is more likely to be ranked higher in search engine