Online shopping traps sellers use, explained

Online retailers have all sorts of tricks for getting consumers to buy more and buy faster. The people who create those tricks don’t really even try to hide them.

A cursory Google search reveals all sorts of marketers advertising their tools to help merchants boost sales. They boast countdown timers that are “a great way of creating urgency and encouraging shoppers to buy your products” and low stock counters that employ “psychological triggers” to ignite a sense of scarcity and increase sales. Some companies offer sellers tools to show how many people have added an item to their